MILO® PLAY MORE, LEARN MORE® campaign

Everytime when there is a sports function, one will hardly miss the most common sight of a green Milo van distributing FREE Milo drinks. Children especially will be much more than happy to line up and get a cup of Cold  nutritiousness Milo Drinks and might go back to the end of the line for another cuppa. But even adults will not shy away from the green Milo van. 

Milo and Sports has been very synonymous and been growing together with Malaysian sports and during major sporting events, we can see Milo banners and people wearing T’s bearing Milo motifs at most places. 

Sports is lifelong activities and is one of the best enhancer towards a healthy body and mind. We use to hear about a Healthy Mind is in a Healhty Body and the proverb All Study and No Play makes Jack  Dull boy. Since sports is a lifelong activity, Milo that has been growing with sports embarks on a mission to instill Learning Life’s Lessons Through Sports through their program MILO® PLAY MORE, LEARN MORE® campaign. 
 Nestle Milo’s initiative here is to inculcate sports participation among children which has been deteriorating lately. The pressure for Malaysian children to succeed academically is greater today than ever, and in the process, play time for sports is being pushed aside. In a society obsessed with academic achievement, parents and caregivers equate success solely to academics at the exclusion of play time for sports. What parents and caregivers should understand is that, involvement in sports can play a major role in the physical, social and emotional aspect of a child’s growing process. Great sportsmen begins at childhood stage. 

This is what Datuk Marina Chin, Principal of SMS Bukit Jalil has to say about sports;
Datuk Marina was once our track Queen in the 70s and no women has yet to come close to her achievement on the track. The only other women in Malaysian sports is Pn Hjh Zaiton Othman who is with National Sports Council.

How does the MPML philosophy works?

Identifying the very need of sports in every child’s life, Nestlé MILO® has been advocating sports among children through the MILO® PLAY MORE, LEARN MORE® campaign since 2009 and continues to play an active role in the grassroots level to promote play time for sports among children.
This nationwide commitment targets children aged 6 to 12, families and local communities. Including the local communities in this camp is among the many ways for MILO® to understand the real needs required at grassroots level. MILO® works closely with local communities by providing financial assistance and necessary equipments while local communities contribute by encouraging the community to come together and participate during the camp.

It is hopes that the MILO® PLAY MORE, LEARN MORE® campaign will help educate mothers on the importance of sports for children.

You too can help promote Malaysia grow more sportsmen of the future by getting our children involve in sports. Are we satisfied only  some world class sports men such Dato’ Lee Chong Wei, Nicol Ann David, Azizul Hasni Awang or Pandalela Rinong just to name a few. 

You can download the infographic from this link and click the rectanglular box as shown below. 
Note: Please do not click the other download radio button because they are only advertisements and you do not want to end up spending your credit with unwanted subscriptions.

No Gold But LCW Hit The World

Going by the article on Forbes, Dato’ Lee Chong Wei might be the most talked about man in cyberworld immediately after his long stroke shuttle hit outside the the back boundary line and missed the much awaited Gold Medal at London2012. 

Gist of the report: 

  • 16,847 tweets per minute mentioning about the outcome of the Sunday match
  • mentions of Lee Chong Wei himself have spiked to over 9,200 tweets per minutes!
  • Lee Chong Wei garnered nearly 500,000 mentions on Sunday. (Lin Dan only 238,000 mentions)
  • added close to 50,000 new followers on Twitter in 24 hours after his match.
  • #ThankYouLeeChongWei reached No. 3 in the Twitter’s Worldwide Trends list after the match ended
ESPN commentator is right when he said:
Jonathan Liew of The Telegraph wrotehe [Lee Chong Wei] may be Malaysia’s only genuinely world-class athlete, with all the crushing expectation that entails

London2012 is still running (at this blog post time) but it has already filled with attractions. Nor Suryani Mohd Taibi, became first women to compete with an eight month pregnancy period and won her the Baron de’ Coubertain medal. A Korean fencer, Shin A-Lam  refuses to leave the piste being not satisfied with the judging and losing to Germany’s Britta Heidermann in the Women’s Individual Epee. 

Will Lee Chong Wei – Lin Dan’s clash be part of Olympic history to date?
Can Dato’ Lee Chong Wei be nominated as “Malaysia’s Man of The Year 2012″. He has showed us that sports is the uniting factor of one country especially when it relates to Malaysia being a multi-ethnical country. 

No Gold But A Silver From London2012

So our Olympians fail to bring back the much awaited Gold from London 2012. Our hopes were on the shoulder of Dato’ Lee Chong Wei but he was beaten by his archival, Lin Dan in a rubber set. He won the first game but lost both the second and third.

After his defeat in a well fought match, there are still dim hopes from our cyclist, Azizul Hasni Awang but according to Cycling Manager, Dato’ Naim, Azizul was not prepared for London 2012 but Rio2016. So, his participation in London on merit is just to set a benchmark to prepare him for Rio2016. However we still hope some upsets. If not our tigers come back with only one Silver from Dato’ Lee.

For the first time nobody was upset with Dato’ Lee’s defeat as being shown from Facebook posting and comments and also on twitter. Except for one politician who made a mockery of the defeat and he think to play in the finals of the Olympic with a world class player is like playing in his own backyard court.

No Gold but tears, he won the heart of badminton fans not only from Malaysians. Accept defeat with decorum is trademark of true sportsman. Photo Credit

Dato’ Lee has nothing to apologize to the sports fans because his supporters had watched it live how he fought to the end with just three points away to the gold. Everybody who was glued to the television screen or watch it on other gadgets how Dato’ Lee went all out to create history for himself and for Malaysia. However “rezeki” is not there yet.

Maybe LOGOC was predicting the Dato’ Lee Chong Wei will win the Gold and listed Tan Sri Tengku Imran, Malaysian Olympic Council President to give away the medals.Photo Credit

Athletics Men’s 100m Final @ London 2012 Olympic Games

The fastest man at London 2012 has been crowned during the American Jamaica showdown in the Olympic Stadium. Three Americans and three Jamaicans and the Jamaicans made a One Two finish when their women counterpart made a One Third finish on Saturday 4th August 2012. 

Our Golden Dream Carry Forward To Rio 2016

When the shuttlecock falls outside the back boundary line on Lin Dans court it seals off our hope of bringing home the first ever Gold Medal from the Olympic that we participated (as Malaya) since 1956. Sabah too sent an independant team to the 1956 Olympic as North Borneo
To date Malaysia had won five Olympic Medals and all came from Badminton.Our first Olympic medal was from the Sidek brothers of Razif and Jailani in 1992 Barcelona Olympics and it was a Bronze. Then in the next Olympic at Atlanta in 1996, Malaysia achieved a Silver and a Bronze. Ever since our best achievement is just a Silver. That’s why London 2012 is our first Gold target. Malaysia is hoping the Gold comes from Dato’ Lee Chong Wei because he is World number one badminton player but Lin Dan played a better game  to dash our hope.   
Medal Name Games Sport Event
 Bronze Razif Sidek & Jalani Sidek 1992 Barcelona Badminton Men’s doubles
 Silver Cheah Soon Kit & Yap Kim Hock 1996 Atlanta Badminton Men’s doubles
 Bronze Rashid Sidek 1996 Atlanta Badminton Men’s singles
 Silver Lee Chong Wei 2008 Beijing Badminton Men’s singles
 Silver Lee Chong Wei 2012 London Badminton Men’s singles

Graphic from HERE

Dato’ Lee Chong Wei lost to his arch rival Lin Dan from China at Wembly Arena in London in a hard fought match. He wins the first game 21-15 but went down in the second game 10-21 and finally in the rubber 19-21. He gave out all his best to fulfill the hopes of 28 million Malaysians.

There are also comments that he depended on painkillers to play the finals which led to National Sports Institute has to come out with this statement;

Untuk pengetahuan umum, saya ingin menjelaskan bahawa Datuk Lee Chong Wei bukannya “on painkillers all the time”. Pertamanya “painkillers” adalah ubat penahan sakit seperti Pethidine dan Morphine, kelas opiates, yang dilarang pengambilannya dalam sukan. Ubat yang diambil adalah “non-steroidal anti-inflammatory” atau NS

AID misalnya Voltaren, Cataflam – yang ada mengurangkan radangan dan olehitu dapat mengurangkan kesakitan. Keduanya, beliau bukan sentiasa mengambil ubat NSAID. Hanya apabila perlu, mengikut keadaan dan dengan arahan doktor. Penggunaan istilah yang longgar dan maklumat yang tidak tepat mungkin menimbulkan tanggapan negatif kepada orangramai serta tidak menguntungkan sesiapa. Terima kasih / Dato’ Dr. Ramlan Abd. Aziz, Ketua Pegawai Perubatan Kontingen

Then post on Facebook was this uncalled for comments from a Malaysian who tries to make a mockery of the outcome on his tweeter that angered sports fan. He should not have made the comments in the first place at the time when all Malaysians feels sad with the lost. Every Malaysian was looking forward for Dato’ Lee Chong Wei to bring back our first Olympic Gold. he did his best but lost to a better player. That is sports and a sportsman accept defeat with decorum and not send out sarcastic messages to the players. 

Then again our media practice is not much of help to heal the wound with this Kosmo frontpage. Kosmo think that Dato’ Lee played for the RM 4 million perks and personally I think this is an insult to Dato’ Lee. Even though the Editor put in a mild way but when he bring up the issue of monetary gain, it gives a negative perception to the public. If Dato’ Lee did win the Gold medal, the public might think that he won because of the money and not for the pride. When will our media change and be a sportsmanship enhancer?
New Straits Times put it in a consoling way with full respect to Dato’ LCW while Berita Harian published his apology to the people of Malaysia. However most sports fans in Malaysia specifically and the world over generally (based on Facebook comments) wanted Dato’ Lee to reserve his apology because they had seen how he fought all the way to the last point. Sports fans are satisfied with his performance even though Malaysia loose the expected Gold medal.

Dato’ Lee himself posted his apology to the people of Malaysia on his tweeter 
Even badminton fans from China respected Dato’ Lee’s sporting spirit when we ourself making negative comments. 

This post is from Lin Dan’s Fans Club in China. It reads:
(Translation)Thank you very much, Lee Chong Wei, Thank you for being such a noble and worthy opponent, and thank you for 10 years of company – without Lee Chong Wei’s worthiness, there will not be any Lin Dan’s worthiness; without Lee Chong Wei’s persistence and perseverance, there will not be any progression for Lin Dan. Lee Chong Wei missed his first Gold Medal, but he didn’t fail. We felt for his cries.

Credit: Christopher Tock


Finally the pic that show Dato’ Lee.
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